![]() In its ongoing attempt to give the people what they want, the algorithm prioritizes Instagram posts from accounts that it thinks are “close.” How does it measure closeness? By monitoring how much accounts interact with each other. Relatable, funny content (example: “Your morning started with 2,786 hours sitting in your towel after showering) is super likable and super sharable. In addition to making new friends, collaborating with others also helps further expand your audience and reach.Ī post shared by MONDAY Haircare above post from Monday Hair Care nails a humorous voice, and also references the very-popular annual release of Spotify Wrapped. Collaborate with other creators or influencers in your industry to foster your online (and personal) community. (If you’re looking for 32 Instagram Story ideas, we’ve got you). This story from Hers shares a new reel with a “new Reel” sticker, encouraging viewers to go to the post itself to see the content. Source: doing this, it’s a good idea to give your followers some motivation to go to the actual post (and like it). Since many Instagram users tap through stories instead of scrolling through their feed (and the Instagram algorithm sometimes means your posts won’t pop up on their feed, anyway), it’s a good idea to share new photos or reels to your Story. Chipotle nails the meme content on their Instagram feed, and earns tens of thousands of likes for their brilliantly bizarre posts. This opens your content up to a wider audience, as the individual taking over your Instagram account will likely share the content on their personal feed, as well.Ī post shared by Chipotle don’t overtly advertise for your brand, but they’re fun, shareable and-if you do them right-hilarious. Host a takeoverĪsk someone affiliated with your brand (an employee, partner, collaborator etc.) to take over your Instagram for the day and share a more personal side of the work that you do. Her followers can better appreciate-and like-all of the work that goes into her handmade jewelry. This carousel post (and the accompanying caption) goes in-depth into the process of how the creator makes her products. Not every photo and video that you post has to be perfect and polished-sharing some of your process, or behind-the-scenes content, gives your followers a more holistic view of your brand. Post-Halloween, there were over a thousand posts with that hashtag. That’s what actor Stephanie Hsu did to get people to post their Everything Everywhere All at Once Halloween costumes. More visibility = more potential likes.Ī post shared by Stephanie Hsu can encourage your followers to post user-generated content by creating a hashtag. Tagging other users in your IG posts will send those users a notification-and not only will tagged users usually like the post, they’ll also probably share it. This post from Indochino uses the hashtags #Indochino, #IndochinoWeddings, #WeddingWednesdays and #BlackFriday2022, making it very easy for users searching for wedding content (or Black Friday content) to find them. That makes it easier for people to find you (and like your content). Once you use a hashtag, your post will appear on the page for that hashtag. Using Instagram hashtags will help get your post in front of more users, leading to more likes. ![]() ![]() How to get more likes on Instagram: 24 tactics 1.
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